Abode welcomes Peter Woodward as new marketing manager

Abode has announced the appointment of Peter Woodward as its new marketing manager. This staff appointment follows the promotion of Leanne Stansfield, who recently accepted the newly created role of digital & marketing director at Abode, to further strengthen the company’s communication strategies and senior leadership team.

Peter joined the company in July 2025, and with an impressive track record in the KBB sector following previous marketing roles at Jacuzzi UK, JT Ellis, and Harrison Bathrooms, he is well known for executing impactful campaigns and strategic marketing initiatives throughout his career. Bringing a range of marketing insights and expertise to support the company’s ambitious growth plans moving forward, Peter will oversee the marketing team while driving the connection between the brand and its customers.

Peter Woodward said: “I’m looking forward to joining the marketing team at Abode at this exciting time, with ambitious plans in place. The brand has a fantastic reputation for quality and innovation. I’m excited to lead and implement marketing strategies that will enhance Abode’s market presence and build brand awareness, ensuring our products remain at the forefront of consumer choice.”

The latest organisational changes reflect the company’s desire to build on its success in delivering innovative, design-led kitchen and bathroom products. Leanne Stansfield said: “I’m extremely pleased to welcome Peter to our growing marketing team. He brings exceptional knowledge and expertise from the KBB industry and other sectors. His appointment reflects our commitment to building a dynamic and diverse marketing function capable of driving meaningful growth. I am confident that Peter will make a positive and immediate impact within our business.”