Benchmarx appoints Rosie Wise as new managing director

Benchmarx has appointed Rosie Wise as its new MD, as the business focuses on it’s product innovation, customer experience and trade service excellence.

Rosie joined the Travis Perkins Group in 2021 and brings with her a wealth of experience from across the merchanting and building materials industry. Most recently at Travis Perkins she was commercial director for Civils, Timber and Heavyside, and has also held a series of other senior roles including group trading director for Timber & Kitchens, Plumbing & Heating, and Timber & Joinery. Her background in customer experience and operational leadership positions her well to drive the next phase of growth for Benchmarx.

Established in 2006, Benchmarx has over 120 branches nationwide, supplying high-quality kitchens and joinery for trade professionals and their customers.  It is also part of the Travis Perkins Group.

Rosie Wise said: “Having been with the business since 2021, I’m really excited to step into my new position and lead the Benchmarx team in delivering practical, high-quality kitchen solutions with the service, reliability and value our customers expect and more.”

With Rosie at the helm, Benchmarx is set to strengthen its position in the trade kitchen market, combining reliable availability with new design-led solutions tailored to the needs of installers and their customers.

This appointment comes at a time when Benchmarx is expanding its kitchen offering, including the recent launch of a paint-to-order range, giving customers access to custom colours and premium finishes with dependable lead times, supporting the current trend for personalisation in modern kitchen design.