CIH, which is part of Euronics, Europe's largest electrical buying group, has called this year’s Euronics Showcase a ‘resounding success’. The unique, two-day members-only event was held at Birmingham’s NEC on 27th and 28th April, where over 60 brands showcased their latest innovations to CIH members.
Harry Kyriacou, CEO of CIH, said: “We were thrilled by the enthusiasm and engagement of our members. As my first Euronics Showcase as CEO, it was a great opportunity to meet with members and it was fantastic to see our members build relationships, see the latest innovations, and conduct business in a dynamic environment. This year's event surpassed all expectations, and we are grateful to everyone who contributed to its success.”
Paul Goldsmith, head of marketing and customer service at CIH, added: "One of the standout features of this year's showcase was the dedicated space for our new brands, Sensis and Schönhaus. It was truly inspiring to witness our members engaging with the products and sharing their positive feedback.”
During the event, Euronics also presented stand awards to suppliers, with Beko Europe receiving the Best Investment in Energy Efficiency award, and Haier Europe being honoured with the Best Stand Design and Experience award.
Members were able to hear important business-transforming updates and insights in bite-sized talks. Euronics members also had the chance to meet Indie, the Euronics Penguin mascot, and Nettie, the Euronics female football mascot, as well as test their skills in the ‘Penguin Penalties’ area.
