Moores launches ‘Your Cause, Your Choice’ to support employee-led fundraising

Kitchen manufacturer Moores has launched a new employee-led charity initiative. The ‘Your Cause, Your Choice’ scheme replaces the company’s traditional ‘Charity of the Year’ approach and is designed to give employees a stronger voice in deciding which causes to support, while also supporting them with their own fundraising efforts.

Each quarter, the Moores charity committee will donate £500 to a selection of employee-backed causes. Staff are invited to submit applications, which are then reviewed and shortlisted by the committee. The first round of applications was completed in early September, with 2 members of the Moores Operations team receiving funding support.

Senior operations manager, Laura Horne, hiked a marathon in a single day across the Cotswolds on 13th September in aid of CoppaFeel!, the breast cancer awareness charity focusing on the early detection of breast cancer among young people. Laura successfully raised over £1,800 on her JustGiving page and is expected to reach £2,000 once all donations are tallied.

Meanwhile, project manager, Gary Robson, has completed an 8-day expedition to summit Mount Kilimanjaro. Gary raised over £650 on his JustGiving page, for the International Aid for the Protection & Welfare of Animals (IAPWA), an organisation dedicated to the care and protection of animals in need around the world.

Michael Barratt, CEO at Moores said: “Your Cause, Your Choice is all about empowering our team to support the charities closest to their hearts. We’re proud to have backed Laura and Gary in their incredible efforts and look forward to seeing the positive impact of this new approach as more colleagues put their causes forward.”

The new programme will offer fresh opportunities each quarter for Moores employees to apply for funding towards their chosen causes.

Pictured: Gary Robson and Michael Barrett.